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Battling Big Business Countering Greenwash, Infiltration and Other Forms of Corporate Bullying

PUBLICATION DATE
FILE SIZE 11,25
ISBN 9781567512243
LANGUAGE ENGLISH
AUTHOR Lubbers, Eveline
FORMAT: PDF EPUB MOBI
PRICE: FREE

Do you want to read the book Battling Big Business Countering Greenwash, Infiltration and Other Forms of Corporate Bullying in PDF format? Good choice! This book was written by the author Lubbers, Eveline. To read Battling Big Business Countering Greenwash, Infiltration and Other Forms of Corporate Bullying online is now so easy!

After big business suffered several spectacular media defeats, from the Mclibel suit where McDonalds won the suit but lost the war, to Monsanto's underestimation of resistance to genetically modified organisms, corporations are fighting back. Hard. From surveillance to legal suits, from lobbyists crafting laws to PR groups' greenwashing crimes Battling Big Business reveals how corporate giants attempt to control their "enemies"-and how groups and individuals can fight back.Lubbers, Eveline is the author of 'Battling Big Business Countering Greenwash, Infiltration and Other Forms of Corporate Bullying' with ISBN 9781567512243 and ISBN 1567512240.

...orate deception . Contents. Foreword. Naomi Klein, the author of No Logo: Taking Aim at the Brand Bullies ... Battling big business: countering greenwash, infiltration ... ... . Introduction. Eveline Lubbers, the composer of this book Part One - Corporate Bullying. A. Keeping Up Appearances. 1. The Spread of Greenwash At he the heart of the PR campaign has been a recent attempt to ... Get this from a library! Battling big business : countering greenwash, infiltration, and other forms of corporate bullying. [Eveline Lubbers;] -- Losing control in the media arena as a result of activist pressure has become a pu ... Greenwashing - Wikipedia ... . [Eveline Lubbers;] -- Losing control in the media arena as a result of activist pressure has become a public relations nightmare for the modern multinational enterprise. Shell's Brent Spar fiasco is one well-known ... Get this from a library! Battling big business : countering greenwash, infiltration, and other forms of corporate bullying. [Eveline Lubbers;] -- Part one analyses a wide range of corporate counter-strategies [against critics], from relatively innocent PR measures to complete intelligence operations. Part two offers tactical tools to recognize ... Battling Big Business book. Read reviews from world's largest community for readers. Losing control in the media arena as a result of activist pressure h... Battling big business : countering greenwash, infiltration, and other forms of corporate bullying / Author: edited by Eveline Lubbers. corporate bullying, Green Books, Devon, UK, 2002, 26-32. Draft version of Sharon Beder, 'bp: Beyond Petroleum?' in Battling Big Business: Countering greenwash, infiltration and other forms of ... Battling Big Business reveals how corporate giants attempt to control their 'enemies'-and how groups and individuals can fight back. Part One analyses a wide range of corporate coun...