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How to Price- A Guide to Pricing Techniques and Yield Management - Oz Shy

PRIX: GRATUIT
FORMAT: PDF EPUB MOBI
DATE DE SORTIE: 14/01/2008
TAILLE DU FICHIER: 12,32
ISBN: 978-0-521-71564-5
LANGUE: FRANÇAIS
AUTEUR: Oz Shy

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"This book provides an extremely valuable introduction to "the art of pricing". The strength of the book lies in its judicious choice of the topics to be covered and accessibility to a wide range of audiences from advanced undergraduates to practitioners who may have limited technical knowledge. In particular, the coverage of the book on yield management truly stands out, where Oz Shy offers a very elegant, intuitive, and simple presentation of dynamic pricing techniques with capacity constraints that have been widely used in the airline and hotel industries. In summary, the book is bound to be the best single source for anyone interested in this broad topic of practical importance." - Jay Pil Choi, Michigan State University. "Oz Shy has yet again succeeded in providing an innovative and lucid exposition of a longstanding issue : how to price. The outcome is a cleverly presented toolkit for understanding yield management and pricing strategies. The comprehensible yet rigorous style, its original focus and varying levels of mathematical formalization, as well as the novel use of computer algorithms make this book an exceptionally useful instrument not only for teachers and students in economics, management, and marketing, but also for practitioners and business people." - Tomaso Duso, Social Science Research Center Berlin. "A valuable book for both students and practitioners - it will be a key reference for anyone working in the field. The author is an expert who himself has made important contributions to industrial organization." - Paul Klemperer, Oxford University. "How to Price is a coherent and straight-to-the-point introduction to the state of the art of strategic pricing. This book is especially suitable for master's level students in economics as well as managers responsible for pricing decisions. At the targeted level the book is the first in its kind." - Staffan Ringbom, Swedish School of Economics and Business Administration, Helsinki, and HECER. "Oz Shy's book offers an up-to-date, economically sophisticated, and highly practical guide to pricing. Better pricing leads to better profits." - Hal Varian, University of California, Berkeley. "This is a must-read for all economists interested in pricing of services. It provides a wealth of exciting pricing issues and their solutions. It is accessible for undergraduates, yet exceedingly valuable to graduate economists, MBA students, practitioners, and researchers. It is both a textbook and a reference for the various types of pricing. At the same time, it provides algorithms for those trying to apply the concepts in practice. Oz Shy has shown us the usefulness of applying economic concepts to pricing and provides us with fun in doing so." - Ingo Vogelsang, Boston University.

...1886-190. Click Here to Download. K. K. K ... How to Price: A Guide to Pricing Techniques and Yield ... ... . Sketches, Humorous and Didactic. Click Here to Download ... Get this from a library! How to price : a guide to pricing techniques and yield management. [Oz Shy] -- "Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest in and research on pricing and revenue ... Over the past four decades, business ... How to Price: A Guide to Pricing Techniques and Yield ... ... ... Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest and research on pricing and revenue management. This book introduces the reader to a wide variety of research results on pricing techniques in a unified, systematic way and at varying levels of difficulty. 1. Introduction to pricing techniques 2. Demand and cost 3. Basic pricing techniques 4. Bundling and tying 5. Multipart tariff 6. Peak-load pricing 7. Advance booking 8. Refund strategies 9. Overbooking 10. Quality, loyalty, auctions, and advertising 11. Tariff-choice biases and warranties 12. Instructor and solution manual. How to Price A Guide to Pricing Techniques and Yield Management Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest in and research on pricing and revenue management. This book attempts to introduce the reader to a wide Buy How to Price: A Guide to Pricing Techniques and Yield Management by Shy, Oz (ISBN: 9780521715645) from Amazon's Book Store. Everyday low prices and free delivery on eligible orders. PDF | On Jul 1, 2010, Lorenzo Zirulia published O. Shy, How to price. A guide to pricing techniques and yield management, Cambridge University Press 2008 | Find, read and cite all the research you ... How to Price A Guide to Pricing Techniques and Yield Management. Author: Oz Shy. history. Category: History. IF THE DOWNLOAD LINK IS NOT SHOWING CLICK HERE TO LOGIN OR CREATE AN ACCOUNT THEN REFRESH THE PAGE. RELATED BOOKS. The Souls of Black Folk. Click Here to Download. Index of Project Gutenberg Works on Black history. Click Here to Download. Official History In Modern Indonesia: New Order ... Read here http://top.ebook4share.us/?book=B001EHE1KI[PDF] How to Price: A Guide to Pricing Techniques and Yield Management Download Online How to Price A Guide to Pricing Techniques and Yield Management Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest in and research on pricing and revenue management. This book attempts to introduce the reader to a wide Amazon配送商品ならHow to Price: A Guide to Pricing Techniques and Yield Managementが通常配送無料。更にAmazonならポイント還元本が多数。Shy, Oz作品ほか、お急ぎ便対象商品は当日お届けも可能。 How to Price- A Guide to Pricing Techniques and Yield Management est un excellent livre. Ce livre a été écrit par l'auteur Oz Shy. Sur notre site smartmobilitybelgium.be, vous pouvez lire le livre How to Price- A Guide to Pricing Techniques and Yield Management en ligne. Find many great new & used options and get the best deals for How to Price : A Guide to Pricing Techniques and Yield Management by Oz Shy (2008, Perfect) at the best online prices at eBay! Free shipping for many products! Shy O 2008 How to price A guide to pricing techniques and yield management. Shy o 2008 how to price a guide to pricing techniques. School Laikipia University; Course Title TOURISM 7666; Uploaded By jaxsoncarterjj. Pages 39 This preview shows page 24 - 30 out of 39 pages. ... How do I set a reading intention. To set a reading intention, click through to any list item, and look for the panel on the left hand side: How to price : a guide to pricing techniques and yield management . Oz Shy. Year of publication: EBOOK ONLINE How to Price: A Guide to Pricing Tech...